Author Archives: admin

ABC chasing the ratings

ABC is set to give us a fall viewing schedule of nostalgia and fun. From Desperate Housewives to Charlie’s Angels they are going to give us a touch of what made them jump to 1st place in the rankings. ABC’s … Continue reading

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+1: Google Turns Search Into Social Platform

Google turned the search engine into a social platform Wednesday, unveiling the long anticipated feature +1(pronouced plus one).  Social signals pulled from pulled from profiles and connections made through Google Buzz, Gmail and other sites are increasing the usefulness of … Continue reading

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NCAA posts 22% increase in traffic for online and mobile consumption

While CBS and Turner are posting a 24% increase in ratings from a year ago, they jointly operate digital distribution which has shown a 22% increase in traffic for online and mobile consumption.  Last Thursday, March Madness On Demand app … Continue reading

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Media Costs Heading Downward

With the uncertain economy, advertising costs are trending down.

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